In November, people celebrates Movember. The campaign aims to raise funds and awareness for men’s health by challenging men to grow mustaches for 30 days.
To take part in the campaign, men are growing moustaches in effort to inspire real conversations about men’s health issues, in particular prostate cancer, testicular cancer and men’s mental health.
‘Mo Bros, as the men are called, become walking, talking, hairy billboards for the cause sparking conversations about mens health. The women who support their men in their hairy endeavor are called Mo Sistas.’
The mission is for men to start November 1 clean-shaven and to get friends and family to donate to their moustache-growing efforts through various fundraising events.
According to the organization, Mo Bros, as the men are called, become “walking, talking, hairy billboards for the cause sparking conversations around the often ignored issue of men’s health.”
The women who support their men in their hairy endeavor are called Mo Sistas. Taking part in the men initiative, women can create their own teams and recruit the men to the campaign.
The event was started in Melbourne, Australia in 2003. The Movember Foundation, a global organization committed to changing the face of men’s health, leads the campaign every year.
Recently the World Health Organization stated in a bulletin on men’s health, “Health outcomes among men and boys continue to be substantially worse than among girls and women, yet this gender-based inequality in health has received little national, regional or global acknowledgment or attention from health policy-makers or health-care providers.”